27 August, 2008

GREEN GRAFFITI!!!

These guys are colleagues here in Amsterdam that have a very very cool marketing company watch the link below for a demonstration - don't worry, most of it is in english ;)
Scroll down to "Emergency Earth: Planet Meltdown - Report 8" and watch the video

http://www.mtv.nl/artikel.php?article=8160

Basically, they use templates and a high-powered cleaner (street cleaner, something of the like) and create and image on the street!  it is "reverse graffiti", earth-friendly, and clean!  depending on the area, the image can last from 2 weeks to 7 months depending on the traffic!  In some cases, they will come back in a few weeks time and clean the whole street so that it can be 'fresh' from the marketing.  


www.greengraffiti.nl

We are partnering with them for our Reckoning projects, future projects and a clean air campaign coming up here in the Netherlands in october. their work is great, they are really wonderful and exciting guys to work with and we are excited about the possibilities in the future!  check them out, hire them yourself, spread the word!


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